"For a popular strategy game, we saw a 13% increase in retention rate of users driven by video ads". In our new series, we separate fact from fiction, using insights from data. This time we look at the LTV of users acquired via video ads. Read more.
"It’s all about freedom. Freedom to create the best games I can possibly make." We have a heart-to-heart with Jonas Raagaard about his latest app 'SOAK 'and the benefits of the indie gaming scene. Read more.