The State of App Monetization series by InMobi provides network insights for app developers and publishers.
Through analysis of billions of impressions served each month, these reports showcase the latest trends within the mobile app ecosystem.
Download yourfree copy here.
Creating your app is just half the job done.
You also have to market it successfully.
An important component of app marketing is Keyword Optimization.Read about howyou can select relevant keywords for your app's metadata.
Developers can leverage well-known and popular intellectual property (IP) - fictional characters, brands and even personalities from the real world, to give their
games a boost.
Think Usain Bolt in Temple Run 2.Read more.